MLR cottages have commissioned Black Ant Media to produce a series of style promos of the property available to rent for use on both their website, to replace traditional stills media and enhance their search engine ranking, and for use on social media to engage viewers with a more immersive and descriptive manner, video proms achieve all of these benefits with ease and speed for no more cost (often much cheaper) than traditional photography.
MLR Cottages will take delivery of 2 videos for each property, one for the website with captions and a"call to action" end frame, a "clean" version and the second a more caption "heavy" version with a combined full contact details and "call to action" end frame. Each version has it's own uses, the "clean" version is used for visitors to the website to view on the MLR Cottages website, this does not need contact details including as they are already on the website and the viewer is watching on the website, the "heavy" version is for social media so needs to have full contact details to enable the easy contacting of viewers without having to visit another website or leave their preferred social media channel.
Filming of two propertys in Keswick has already completed,over one day, with further filming to be scheduled to fit in with existing bookings in the other locations., rough edits and previews have already been delivered of the first two filmed propertys and are rapidly approaching completion.
Total production time is 3 days with one day filming.